Blog
What Is A Blog?
You know that moment when you get asked a really simple question, but you can’t quite find the words to explain the answer? I had that moment that other day. I was chatting away at a networking event (as you do!) and someone asked me what a blog was. Oddly, I was a...
read moreHow Blogging Started – An Origin Story
Blogs are everywhere! They are all over the internet. There are so many pieces of content out there that you could not possibly ever read them all in your lifetime. Blogs have come to be recognised as an essential part of any successful branding and marketing...
read moreWhat Does A Copywriter Do?
What is a copywriter? A few days ago I went to a breakfast networking event with some local business owners and someone introduced me as a copywriter. As expected, the next question to follow was… ‘what’s a copywriter?’ It is actually a question I get asked all the...
read more5 Ways To Make The Most Of Your Writing Time
Great, you have set aside time in your diary to write. You are going to get so much done! But wait… the words aren’t flowing… Maybe you need a snack? Maybe a quick visit to the toilet would help? Suddenly, half of the time you set aside has already disappeared and...
read moreRepurposing 101: Using Your Blog As A Foundation For All Your Content
Do you struggle to find content for your social media? You know social media is a fantastic tool. You know you need to use it well to gain maximum brand awareness and to generate leads. Which means posting great content for your followers to engage with. But how on...
read moreShould You Blog In December And January?
Christmas! New Year! Summer! I know, I know, I said the “C” word. Do you find you look forward to Christmas less and less now that you run your own business? When you had a “proper” job at an office or wherever you work POB (pre-own-business), Christmas was...
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